Photo exhibition “Journeys through our fragile heritage: discover, preserve, transmit”

Mid-April – September 2018

@USI Main Campus & Parco Ciani (Lugano city center)

The photo exhibition Journeys through our fragile heritage: discover, preserve, transmit, prepared jointly by Wikimedia and UNESCO, will be displayed in Lugano from mid-April to the beginning of September 2018. This exhibition showcases freely licensed Open Access digital resources that illustrate the richness and diversity of our common cultural heritage. It is organized within the framework of the #Unite4Heritage campaign and the Connected Open Heritage project. It will be firstly displayed at USI – Università della Svizzera italiana main campus, then it will be moved to Parco Ciani in the Lugano city centre. The inauguration event is scheduled on May 28th, 2018 at 18:00. More info here.

Conference on “Cultura, gastronomia e turismo”

September 14, 2018 18:00 – 19:00

@ Palazzo dei Congressi, Lugano SALA B1

The conference on “Cultura, gastronomia e turismo” organised by the UNESCO Chair, Cultura i Turisme and Patronat de Turisme Costa Brava Girona, is part of a series of culinary events, organised by “Città del Gusto 2018”, honoring the city’s newly appointed title of a Swiss “Città del Gusto”. Key speakers will be world class chef, Joan Roca i Fontané, director of the UNESCO Chair “Gastronomia, Cultura i Turisme” of the University of Girona (Spain), Prof. Maria Dolors Vidal Casellas, and UNESCO Chair holder, Prof. Lorenzo Cantoni. 

Every year another city in Switzerland is rewarded with the title “Città del Gusto” and has to organize a “week of taste”. Cultural heritage does not stop at physical objects or sites, but also includes traditions, such as culinary techniques, which have been passed on from generation to generation. More info about the “week of taste” here. For the full program of Lugano’s “week of taste” (September 13 – 23, 2018) please click here

Parallel Session on “Communicating Cultural Heritage to global audiences of travelers” @ ECREA Conference 2018

November 3rd, 2018 11:00 – 12:30

@ Lugano

2018 has been designated as the ‘European Year of Cultural Heritage’. All European institutions – including Switzerland, which has joined the celebration with its own logo – committed themselves to support the organization of a series of initiatives and events across Europe, with the aim of “encouraging people to discover and engage with Europe’s cultural heritage to reinforce a sense of belonging to a common European space” ( Everyone is addressed, in particular young people, since cultural heritage has a universal value: it shapes our identities and everyday lives, thus constituting the basis on which to build the future of Europe. Cultural heritage takes different shapes and forms, from tangible assets like monuments, artifacts, archeological sites, up to intangible ones like practices, oral traditions, performing arts and traditional craftsmanship. It also includes natural heritage shaped by human beings, like cultural landscapes, as well as digital resources that are both resources created in digital form and resources that have been digitalized to preserve them.
Tourism might be both an opportunity and a threat for cultural heritage destinations. On the one side, in fact, visiting and experiencing heritage allows both to discover and understand people’s diversity, as well as to appreciate and promote own heritage, this way fostering inter-cultural conversations. On the other side, instead, massive unmanaged tourism might ruin tangible heritage, commodify intangible traditions, challenge the relation between locals and their heritage.
The Year of Cultural heritage represents a valuable opportunity to reflect on how to communicate cultural heritage, so to raise people awareness on its universal value and on the necessity to preserve it and to pass it on to future generations. The contributors to this panel will discuss issues related to the following three topics: (i) the contribution of Information and Communication Technologies (ICTs) to support and promote cultural heritage; (ii) how to communicate it to global audiences, and in particular to emerging insource markets for tourism in Europe (e.g.: China and India), markets whose cultural backgrounds are very different; (iii) how to communicate heritage already destroyed, or at risk of being destroyed due to natural hazards or violent extremism.

More information about the ECREA conference here.

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