In a recent interview with Ticino Welcome magazine n.56, UNESCO chair-holder Prof. Lorenzo Cantoni said “All of us were born unclad, but spend most of our life somehow dressed. What we wear is not only functional in order to protect and cover our body, but also to express who we are. In a way, we dress (also) to unveil our interiority – values, lifestyles, desires, etc. Fashion is definitely a very important part of culture.”

Moreover, fashion is becoming increasingly digital. That is why the first international Master of Science in Digital Fashion Communication offered as a Double Degree by ­Università della Svizzera italiana and Université Paris 1 Panthéon-Sorbonne (Paris, France) was developed. The two-year programme will be taught by renowned faculty from and at both institutions as well as by a large number of guest lecturers and professionals of the sector who will share their experiences. It will be taught entirely in English and aims to prepare students to pursue a career in the fashion industry as specialists in digital communication.

More information here.

 

The new Master in Digital Fashion Communication @USI