UNESCO Chair in ICT to develop and promote sustainable tourism in World Heritage Sites 

Earn Your Destination

Earn Your Destination is a cultural gamification project developed by the UNESCO Chair at Università della Svizzera italiana, in collaboration with Lugano Living Lab and supported by MyLugano.
It promotes sustainable urban tourism by encouraging locals and visitors to actively explore the city, turning attention and knowledge into meaningful rewards. In Lugano, culture isn’t consumed — it’s earned.

Master in International Tourism

Università della Svizzera italiana offers a Master in International Tourism (MIT), run by the Faculty of Economics in collaboration with the Faculty of Communication Sciences. The USI UNESCO Chair is deeply involved in this Master, through teaching, research, internships and theses opportunities.

Our Mission

Established in September 2013, USI UNESCO Chair is committed to perform research and teaching on how Information and Communication Technologies (ICTs) and digital media in general, can be effectively used to develop and promote sustainable tourism at World Heritage Sites (WHSs).

Open Access Chapters

We are happy to announce the publication of the Handbook on Heritage, Sustainable Tourism and Digital Media, edited by Silvia De Ascaniis and Lorenzo Cantoni, published by Edward Elgar: https://doi.org/10.4337/9781788970082.

 

Subscribe to our newsletter 

and follow us on 

FacebookTwitter,& YouTube.

 

 

 

A great experience and a best paper award at HTHIC 2017

From 27th to 29th September 2017, a delegation of the UNESCO Chair at USI composed of prof. Lorenzo Cantoni, dr. Silvia De Ascaniis and Emanuele Mele participated in the third Heritage, Tourism and Hospitality International Conference held in Pori (Finland). The...

read more

A new website for UNESCO.CH

In 2016, the Chair received an official mandate by the Swiss Commission for UNESCO (SCU) to perform a strategic analysis of its online communication and to help re-design it. The mandate was carried out in two steps. In the first phase, different methodologies were...

read more